The Doodle Boy collection
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In partnership with M&S, Joe Whale, aka The Doodle Boy has designed an exclusive collection of products to support Hello Yellow. All the profits will be donated to YoungMinds.
M&S launched their biggest ever charity partnership with us in 2023 on World Mental Health Day.
Since the launch of our partnership, M&S have raised £2 million for YoungMinds.
Thanks to initiatives including M&S customers rounding up their shopping at the tills, 5p donations from every Farmhouse loaf sold, and M&S colleagues across the UK taking part in a big FUN-raiser, the partnership has had a huge impact on our vital work.
Available now on the M&S website is a selection of Christmas cards, journals and calendars. The products feature an array of positive affirmations like ‘Always believe in you’ or ‘Love yourself every day’ or ‘You deserve the best’.
A donation will be made from the proceeds from the Christmas cards to YoungMinds.
This year, M&S supported our Hello Yellow campaign this World Mental Health Day on 10 October 2024.
Thanks to our partnership with M&S, we can support more young people and the adults around them through our Parents Helpline, trusted adult training and essential digital resources for young people.
We're so grateful for support from M&S, including the donations we've received from customers. We can't wait to see what the next two years will bring. We’re determined that together, we can help more young people feel less alone with their mental health.
In partnership with M&S, Joe Whale, aka The Doodle Boy has designed an exclusive collection of products to support Hello Yellow. All the profits will be donated to YoungMinds.
We are so grateful for the support of all our corporate partners who have joined us in our fight for young people's mental health.
If you're interested in joining the fight too, find out more about the different ways your company can support us.